When twitter stated it ran via SMS, that was twitter as about as lite as you can get data wise. SO in effect they created a problem to promote a solution that

When twitter stated it ran via SMS, that was twitter as about as lite as you can get data wise. SO in effect they created a problem to promote a solution that is still short of what they had originally. Now I understand they need to make money but I personally find the promoted tweets they offer do seem to miss the target and are in need of some refinements in who they promote towards. I find it rare to find a promoted tweet that is relevant and the amount of PPI promoted tweets which I have objected to and still do is a clear sign of needing better control. Be that from analytics or even allowing the user to select preferences in a way that suits them better and by that aid Twitter in presenting relevant adverts. I would be interested in seeing how well advertisers get on with there promoted tweets as I see so many with comments that indicated those targeted are clearly not the market audience and as such, very negative. Indeed I do that to PPI adverts, as a cathartic release of how I loath them. that said if I see a promoted tweet of interest or of merit, even if not what I would use then I will support it. Only the other day was one for passports for toys, I don't even have children, let alone a teddy bear these days. But loved the idea and fed back my encouragement and had a most delightful exchange with the owners. Have to encourage and support positive avenues in life.