No, but that's not the question here, is it? 20 years ago, Microsoft had an astoundingly user-hostile philosophy that manifested, at the time, in the Halloween

No, but that's not the question here, is it? 20 years ago, Microsoft had an astoundingly user-hostile philosophy that manifested, at the time, in the Halloween documents: a strategy for 'defeating' Linux & open source software, rather than winning by producing a better outcome for their customers. The user-hostile philosophy continues. But now, they've conceded the battle to open source software in general, and Linux in particular (witness moves towards Docker support on Windows). Thus the user-hostility now manifests as rampant advertising, and bullying users into unwanted upgrades. My point is that Microsoft had nothing but contempt for their users 20 years ago, and they've done nothing since to change that.