I'll take umbrage with one statement: It's about selling a vision, not presenting analysis. From my experience that's a sure way to receive a polite "no than

I'll take umbrage with one statement: It's about selling a vision, not presenting analysis. From my experience that's a sure way to receive a polite "no thank you" from VC's or angels. Good venture capitalists demand meaningful analysis in your pitch. Every single pitch I've been a part of has inevitably zeroed in on market, financial, and performance analysis within 5 minutes of starting. Those slides about vision and big ideas just don't play well in those rooms (again, from my experience). More than anything, money-folks seem to want entrepreneurs who have an eagle eye on the performance metrics of their business.