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What an incredible unprofessional move, this would never have happened under Steve Jobs. Apple has been known for having the patience to wait with introducing

What an incredible unprofessional move, this would never have happened under Steve Jobs. Apple has been known for having the patience to wait with introducing things until they got them right. I guess this really is the Scullyfication of Apple. Desparate moves rather than just putting your heads down and come out with something new when you have it.

jvzr 10y ago
Didn't downvote. But maybe it's just a matter of them realizing that they have to announce something because they know releasing when it's ready means next year... and last year was already late. The company has changed in a lot of ways since 2011, some in a bad way, some in good. Times are changing too. Get on with it.
- ThomPete 10y ago
  They dont have to do anything. They can just come out with things when they are ready. The Pro line is such a specific usecase that they wont be missing that many people and even if they loose some they will come back if what they come with really are as great as they claim. If they really wanted to put out the words that they are working on something they should hint at it instead.
Eric_WVGG 10y ago
Secrecy has plenty of benefits, like keeping plans secret from competitors, dominating the news cycle, and delighting customers. None of those things speak to a hemorrhaging segment of users whose needs are performance and expandability. It's a show of strength for the modern era of Apple that they are willing to switch strategies when necessary.
- ThomPete 10y ago
  If they were really serious they would make an open letter or they would write out to their Mac Pro users personally. That way their "openness" would actually make sense and they would show they really cared. Pushing this to a little elite group of bloggers is just an amateurish move on Apples part.
  - Eric_WVGG 10y ago
    Well now we're talking about subjective opinion. To me, press releases and corporate double-speak are petulant. Actual engineers speaking frankly to journalists, to me, is the height of professionalism.
    - ThomPete 10y ago
      All this is subjective. When Jobs wrote an open letter about not supporting flash that wasnt a press release that was him taking responsibility and adressing something heads on. Making it engineers job to adress a leadership issue is exactly the wrong kind of frank.

jvzr 10y ago

Didn't downvote. But maybe it's just a matter of them realizing that they have to announce something because they know releasing when it's ready means next year... and last year was already late. The company has changed in a lot of ways since 2011, some in a bad way, some in good. Times are changing too. Get on with it.

ThomPete 10y ago
They dont have to do anything. They can just come out with things when they are ready. The Pro line is such a specific usecase that they wont be missing that many people and even if they loose some they will come back if what they come with really are as great as they claim. If they really wanted to put out the words that they are working on something they should hint at it instead.

Eric_WVGG 10y ago

Secrecy has plenty of benefits, like keeping plans secret from competitors, dominating the news cycle, and delighting customers. None of those things speak to a hemorrhaging segment of users whose needs are performance and expandability. It's a show of strength for the modern era of Apple that they are willing to switch strategies when necessary.

ThomPete 10y ago
If they were really serious they would make an open letter or they would write out to their Mac Pro users personally. That way their "openness" would actually make sense and they would show they really cared. Pushing this to a little elite group of bloggers is just an amateurish move on Apples part.
- Eric_WVGG 10y ago
  Well now we're talking about subjective opinion. To me, press releases and corporate double-speak are petulant. Actual engineers speaking frankly to journalists, to me, is the height of professionalism.
  - ThomPete 10y ago
    All this is subjective. When Jobs wrote an open letter about not supporting flash that wasnt a press release that was him taking responsibility and adressing something heads on. Making it engineers job to adress a leadership issue is exactly the wrong kind of frank.