> Pretty much everyone who wants a Ford has one, or could buy one. Yeah but it's not like people buy one car, and never buy one again. Ford sells over 800,000

> Pretty much everyone who wants a Ford has one, or could buy one. Yeah but it's not like people buy one car, and never buy one again. Ford sells over 800,000 units of just the F150 every single year. Now it's true that they don't have as much potential for growth because they've reached a sort of stable place in the market. Maybe sales can grow a few percentage points year over year but Ford is unlikely to jump by 20% the way Tesla can. But that's not really saying much as Ford is a mature company with a complete lineup and Tesla is only on its 4th model of car.