There seems to me to be an optimal, market-based solution to this: form a Rideshare Drivers Alliance, hire brilliant former Uber programmers and data scientists

There seems to me to be an optimal, market-based solution to this: form a Rideshare Drivers Alliance, hire brilliant former Uber programmers and data scientists, and build an app intended to run in the background on drivers' phones that optimizes for their interests. If you build something awesome, you should be able to charge millions of drivers a small monthly fee to show them metrics and data aligned to their interests. The real difficulty​ to overcome is the information imbalance between drivers and rideshare services. Edit: typo