It is not clear to me if this is a product anouncement, or a blog article about something you made using a product. If the former, then why should anyone choos

It is not clear to me if this is a product anouncement, or a blog article about something you made using a product. If the former, then why should anyone choose this over Netduino? If the latter: why have you chosen this product? edit: by browsing the page I saw it is the former.