I think what is also broken, and surprisingly not mentioned, is the broken theatre licensing model that the large studios impose on theatres to be able to show

I think what is also broken, and surprisingly not mentioned, is the broken theatre licensing model that the large studios impose on theatres to be able to show their blockbusters. Blockbusters are sold in packages that require a certain number of screenings throughout the day as well as mandatory screening of their B grade movies also. Theatres aren't free to just show what they want, when they want, and pay per screening fees. Innovation here would help create more intimacy in local movie theatre communities and also mean crap doesn't get screen time just because it's from a big studio.