This sounds a lot like what I've done with my SaaS products. I set out to build a business with the heuristic of "Maximize Jason's Vacation Time". I like to c

This sounds a lot like what I've done with my SaaS products. I set out to build a business with the heuristic of "Maximize Jason's Vacation Time". I like to climb rocks, surf and travel through interesting parts of the world, and always found it hard to do that for, say, most of the year every year when I had to work for other people. So I built a product that brings in recurring revenue, generally sells itself, and has a userbase of technical people who can usually solve their own issues for themselves, and are generally fun to talk to when they need help. Even so, I've also made a priority of automating everything that can be automated, including common customer service things, so that as time goes on there are fewer things that can interrupt my Days Off. (Days Off being defined as days where the sun is out or the kids of off school and I don't need a rest day from climbing or surfing, so hey, let's polish the product a bit). And yes, as you describe, I've passed up opportunities that would grow revenues faster at the cost of more of my time being taken up by the business. The one downside is that it took longer this way. It was 4 years before my product stuff could pay my rent, and another 2 before I could properly live off of it, buy houses, raise kids, etc. But now that it's there, it's kinda nice. I've gone as far as not bothering to bring a laptop on the road anymore for trips less than a few weeks. I have a blog (linked in my profile) with some possibly useful info, and it seems I do a lot of my writing about this stuff here as well. Searching comments for "jasonkester product" seems to pull a bunch of stuff up. Good luck!