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The flip side is that the market segment he operates in is very popular and this might blind some less disciplined buyers. So if you focus on the popularity par
by Blackstone4 10y ago
The flip side is that the market segment he operates in is very popular and this might blind some less disciplined buyers. So if you focus on the popularity part you still might be able to get a good price.
You have to be positive and down play the churn by saying that you haven't really been focusing on the company and that the new buyer can step in and make a difference....play to their ego....