If 98% of the sites generate what is rounding error on your sales, then you measure that benefit against the risk that your brand gets associated with a hate sp

If 98% of the sites generate what is rounding error on your sales, then you measure that benefit against the risk that your brand gets associated with a hate speech site (maybe in the nytimes no less). It's math alright, but it means that the brokers are not adding a whole lot of value.