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Ask HN: App screenshot on business card?

I want to put part of screenshot from our app on a business card. This would not be a personal card, but one to pass out to people so they get the idea of the app and then (hopefully) download it. Has anyone done this and if so how was the response? Did it spur questions about the app? Do you think a screen shot is good enough quality to put on a business card?

trollied 10y ago
Are business cards even relevant in this day and age? Even so, if you've got to the point of exchanging business cards with somebody, wouldn't your amazing app already have been discussed?
- sortaThrowaway 10y ago
  Well your name fits you well... Yes it would be better just to tell people about the app. But for next few weeks I will be at events that the best shot I will be able to do is pass them out to people as they walk by.
krapp 10y ago
A screenshot likely doesn't tell people anything valuable about the app - it's not visually appealing, details would be infeasibly small on a business card, and a screenshot is impossible to search. As soon as you change the look of your app, all of your existing business cards suddenly have negative value. Also, you're paying more for higher quality printing, and most people you give these cards too to will wind up forgetting about them or throwing them away. Maybe, instead of a screenshot, consider hiring someone to create a simple infographic better suited to the format, that could communicate the concept more clearly, and look good on less expensive stock.
- sortaThrowaway 10y ago
  Thanks for your impute. Looking at the iPhone 5s screen, it is just a tad bigger than a standard biz card. I was thinking of showing about half of a screenshot expanded just a little. I agree that graphic would be better. I just wanted something I could pass out for next two weeks while I workout a better way to present the app on the card. It would be better to personally talk to everyone but for some events that would not be possible.

trollied 10y ago

Are business cards even relevant in this day and age? Even so, if you've got to the point of exchanging business cards with somebody, wouldn't your amazing app already have been discussed?

sortaThrowaway 10y ago
Well your name fits you well... Yes it would be better just to tell people about the app. But for next few weeks I will be at events that the best shot I will be able to do is pass them out to people as they walk by.

krapp 10y ago

A screenshot likely doesn't tell people anything valuable about the app - it's not visually appealing, details would be infeasibly small on a business card, and a screenshot is impossible to search. As soon as you change the look of your app, all of your existing business cards suddenly have negative value. Also, you're paying more for higher quality printing, and most people you give these cards too to will wind up forgetting about them or throwing them away. Maybe, instead of a screenshot, consider hiring someone to create a simple infographic better suited to the format, that could communicate the concept more clearly, and look good on less expensive stock.

sortaThrowaway 10y ago
Thanks for your impute. Looking at the iPhone 5s screen, it is just a tad bigger than a standard biz card. I was thinking of showing about half of a screenshot expanded just a little. I agree that graphic would be better. I just wanted something I could pass out for next two weeks while I workout a better way to present the app on the card. It would be better to personally talk to everyone but for some events that would not be possible.