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Billing is not exactly the hardest problem to crack. I think it is harder to market your product and for that you will need to allow customers to try it first i
by _pdp_ 10y ago
Billing is not exactly the hardest problem to crack. I think it is harder to market your product and for that you will need to allow customers to try it first in the easiest possible way and only when they are happy and can afford to - buy it.
I am thinking that by eliminating the login it will be quicker to get to that point.
- brudgers 10y agoGetting people to pay is the critical element of the critical path for a business. Most businesses don't provide free products/services. The hard part psychologically is the risk that people will not find software worth paying for. In general parlance, 'customers' are exactly the set of people who pay.
- _pdp_ 10y agoMaybe I am misunderstanding the comment. Many big and successful businesses provide free product/services. Besides if the user is tricked to pay for a service they do not find worth paying for it will have a rather negative effect in the long run - personal experience. Hence, forcing their hand is not the goal but making the software useful to them and only then asking for payment. I know that some types of software are immediately useful and if you are lucky to have created one then good but often it takes time for the software grow and nurtured hence why eliminating any obstacles is a key to long-term success imho.