Video games might not be the best example; they aren't commodities, and the games which are produced as you described often feel like assembly line productions.

Video games might not be the best example; they aren't commodities, and the games which are produced as you described often feel like assembly line productions. Compare Ubisoft's flagship Assassin's Creed or Far Cry games to Ubisoft's arthouse Montpellier studio (1). It's astonishing what a difference culture makes with creative works. Their works are smaller and less consistent, but they have a few enormous successes (compared to how much they cost) among those. But with a commodity like paper clips, where you can buy 100 from anybody, that might not be the case. You get a paper clip no matter how the workers are treated. I guess that might have been what you meant by 'specialized roles,' though. (1) https://en.wikipedia.org/wiki/Ubisoft_Montpellier https://en.wikipedia.org/wiki/Ubisoft_Montpellier