Its not the big businesses that are the big market for web 2.0, it is the small businesses that have the most to gain. If small and medium sized businesses can

Its not the big businesses that are the big market for web 2.0, it is the small businesses that have the most to gain. If small and medium sized businesses can get the IT infrastructure of the big companies without having to worry about and pay for the upkeep at a reasonable price, web based application adoption will be huge. Also, once a business invests their time to create data in a given environment, they will stay as long as that app continues to provide the value they need as switching to something else can be very expensive.