I write for a very specific niche (psychology: https://mikolajczyz.com/news/ https://mikolajczyz.com/news/ or https://couplespsychology.com/ https://couplespsyc

I write for a very specific niche (psychology: https://mikolajczyz.com/news/ https://mikolajczyz.com/news/ or https://couplespsychology.com/ https://couplespsychology.com/) and I guess the blog posts have shorter "exposition times" lately. Years back it was the context that seemed important - citations and general neighborhood, referrals from other blogs, people emailing the links. And search engines that followed. Nowadays it's more about the instant spikes of social media powered traffic and then just Google. Even hugely popular content at a time eventually receives almost no visitors from social media. These are just impressions though. I believe it is harder to attract returning readers now.