One para in the article says: Humor writing is a lot like business writing. It needs to be simple. The main difference is in the choice of words. For humor, don

One para in the article says: Humor writing is a lot like business writing. It needs to be simple. The main difference is in the choice of words. For humor, don’t say “drink” when you can say “swill.” "Drink" should be simpler than "swill" to me. What do you say?