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Apple Store MacBook “We've got something special in store”
- rubyfan 10y agoIt's not just MacBook. The whole store is done in prep for the Red iPhone launch.
- manuelflara 10y agoHuh.. wasn't the iPhone RED and the new iPads released a couple of days ago? Why is the store down again?
- dutchbrit 10y agoWhat makes you think it's the macbook? http://store.apple.com/ http://store.apple.com/ gives the same message, heck, even http://www.apple.com/us/shop/goto/mrmattyboy/select http://www.apple.com/us/shop/goto/mrmattyboy/select gives the same message.
- kristianc 10y agoApple's ritual of taking its store down every time they need to add a few SKUs is amazing for a company its size.
- neilalexander 10y agoOn the contrary, they realise that doing so will create hype. They know exactly what they're doing.
- shshhdhs 10y agoThis is just speculation. The marketing team might have just hated the "under maintenance page" and turned a negative into a positive. This is also speculation.
- Twisell 10y agoExcept this actually ensure that no client will be pissed off because he confirmed his purchase only to discover that price dropped 1 min after... By interrupting current carts and letting customers wait a few moments it help easing out this kind of bad surprise. And by the time store get back up frustrated customer already had time to figure out that he just have to make a phone call to modify order and that's not so harsh all in all.
- cwisecarver 10y agoExcept it's not going to be back for almost two hours...
- heavymark 10y agoDon't see anything about the MacBook, just the store is down again. Can you update your title to avoid confusion. Also isn't the new red iPhone launching today? I assume they have to take the store down temporarily for that.
- singularity2001 10y ago"come back at 08:01 PDT" Oh one? Is that just a little jest or gesturing at something bigger?
- BrailleHunting 10y agoStill points to a MBP.