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What should Google do here? Clearly, in this case users would be better served by the third party service. But overall, Google Maps results for these queries ar

by mmelin 16y ago

What should Google do here? Clearly, in this case users would be better served by the third party service. But overall, Google Maps results for these queries are probably a good thing. Is the answer that Google should index and present the information from Sushikartan in Google Maps? I don't know.

eauxnguyen 16y ago
Why not index and present Sushikartan's hard earned relevant information and reward them. Perhaps with something like content revenue for click through traffic from the search results page. This would benefit Google's search results by producing the relevant and local aspect of a review. If Google had ad placements on the destination site the concept of content revenue could pay a better rate. As an aside I expected to see some form of ad placement on the Sushikartan site that would help support my concept. No such luck. Not sure how it generates revenue.
- mmelin 16y ago
  I agree - but given Google's scale, managing the relationships with these kinds of third party sites could be challenging indeed. Perhaps they could set up a system similar to Webmaster Tool's sitemap submission where you could upload structured data to Maps including links back to your site? Regarding Sushikartan's revenue, it's not entirely clear but I believe there is no direct revenue from Ted's map sites (he has a lot of similar sites to Sushikartan). He has a few maps sites with partners which probably brings in some revenue, but I think it is a traffic and reputation that is the main goal. Ted already had an exit a few years back, moderately sized but very good for a one-man shop.
  - slouch 16y ago
    what purpose would the "links back" serve? if google has the data and delivers it to the user, sushikartan has marginalized itself.
    - limmeau 16y ago
      Detailed sushi bar reviews, for example. Google will hopefully not try to reproduce all the reviews on the search page (copyright, lack of space).
limmeau 16y ago
Since the website already uses some javascript API to integrate google maps, I suppose the API could be extended to include information about what the little yellow blobs mean, which Google could then index appropriately. The map in the search results page could then contain markers from different sites, annotated by site, weighted by the site's page rank.
what 16y ago
They could do something similar to the Transit Program. Let him submit a feed for inclusion in google maps. http://maps.google.com/help/maps/transit/partners/ http://maps.google.com/help/maps/transit/partners/

by mmelin 16y ago

eauxnguyen 16y ago

Why not index and present Sushikartan's hard earned relevant information and reward them. Perhaps with something like content revenue for click through traffic from the search results page. This would benefit Google's search results by producing the relevant and local aspect of a review. If Google had ad placements on the destination site the concept of content revenue could pay a better rate. As an aside I expected to see some form of ad placement on the Sushikartan site that would help support my concept. No such luck. Not sure how it generates revenue.

mmelin 16y ago
I agree - but given Google's scale, managing the relationships with these kinds of third party sites could be challenging indeed. Perhaps they could set up a system similar to Webmaster Tool's sitemap submission where you could upload structured data to Maps including links back to your site? Regarding Sushikartan's revenue, it's not entirely clear but I believe there is no direct revenue from Ted's map sites (he has a lot of similar sites to Sushikartan). He has a few maps sites with partners which probably brings in some revenue, but I think it is a traffic and reputation that is the main goal. Ted already had an exit a few years back, moderately sized but very good for a one-man shop.
- slouch 16y ago
  what purpose would the "links back" serve? if google has the data and delivers it to the user, sushikartan has marginalized itself.
  - limmeau 16y ago
    Detailed sushi bar reviews, for example. Google will hopefully not try to reproduce all the reviews on the search page (copyright, lack of space).

limmeau 16y ago

Since the website already uses some javascript API to integrate google maps, I suppose the API could be extended to include information about what the little yellow blobs mean, which Google could then index appropriately. The map in the search results page could then contain markers from different sites, annotated by site, weighted by the site's page rank.

what 16y ago

They could do something similar to the Transit Program. Let him submit a feed for inclusion in google maps. http://maps.google.com/help/maps/transit/partners/ http://maps.google.com/help/maps/transit/partners/