If you shop in a generic store instead of online or at a specialized shop - it is because it is unpopular. If you buy off Amazon, just as an example, you have a

If you shop in a generic store instead of online or at a specialized shop - it is because it is unpopular. If you buy off Amazon, just as an example, you have a few dozen options if you search "unscented body wash" . People like to "smell clean" - not necessarily "be clean". So scented things are a big part of that.