An interesting idea but I find it hard to see this taking off and becomming the norm. They need to sell it to Google or something so they don't have to rely on

An interesting idea but I find it hard to see this taking off and becomming the norm. They need to sell it to Google or something so they don't have to rely on the browser. Also, rewarding users with "premium content" or let them "donate it to publsihers" doesn't seem too realistic. I like the idea but I see some major hurdles before this takes off.