Not helping that modern marketing has taken to game such comment sections (never mind the wider social media field) on behalf of their paymasters. In a sense t

Not helping that modern marketing has taken to game such comment sections (never mind the wider social media field) on behalf of their paymasters. In a sense the net, first seen as flattening the classes, have instead empowered the elite to make both Stasi and Bernays look like bungling idiots. Rather than crude manual policing etc, computers can both monitor all activity online (and offline, thanks to the likes of smartphones) and insert data to affect opinions and future activity.