4 ms·

Throw in old leftover components from a generation ago and call in NEW!! Apple, do better than this. This is not how you answer critics, and the market, who ar

by dav43 10y ago

Throw in old leftover components from a generation ago and call in NEW!! Apple, do better than this. This is not how you answer critics, and the market, who are starting to question your products relevance.

Shivetya 10y ago
Well going from iPad to iPad Air back to iPad is a bit disappointing. They should have pushed to hit the 299 dollar mark for the physiological impact. Did notice the Mini is a 128g device where the larger iPad is a 32g. The iPad market is just to fragmented. The oddity is why is it as thick as the previous generation and where did the laminated screen go? Is that no longer needed or cost cutting?
- snuxoll 10y ago
  > The oddity is why is it as thick as the previous generation and where did the laminated screen go? Is that no longer needed or cost cutting? Yes, it's cost cutting. They just made a 9.7" tablet available for just over $300, right in the iPad Mini's price segment. Honestly, Apple is probably feeling some pressure from the Android market - lots of vendors have "good enough" tablets available in this price segment (Amazon, in particular) and I've been seeing the app selection slowly getting better over the past couple years. By putting the iPad with a full-size retina display just $55 above the 32GB Fire HD 10 they can likely get a decent chunk of people looking for a cheaper "big" tablet to justify the cost difference and go with the Apple device. > Did notice the Mini is a 128g device where the larger iPad is a 32g. The iPad market is just to fragmented. Either Apple wants to kill the Mini with this change or make it a premium-ish product where you pay more to get the smaller form factor. Either way, it's likely to be less popular now that there's a 9.7" device right in its price point so simplifying the device down to one SKU makes supply chain management a lot cleaner.
snowwrestler 10y ago
The only really new thing is the MSRP [1]. Apple clearly believes they've left a price umbrella under the current iPads that is hurting them. [1] Although older iPad models have been available for this price or lower from places like Apple Refurb or Groupon for years now.

by dav43 10y ago

Shivetya 10y ago

Well going from iPad to iPad Air back to iPad is a bit disappointing. They should have pushed to hit the 299 dollar mark for the physiological impact. Did notice the Mini is a 128g device where the larger iPad is a 32g. The iPad market is just to fragmented. The oddity is why is it as thick as the previous generation and where did the laminated screen go? Is that no longer needed or cost cutting?

snuxoll 10y ago
> The oddity is why is it as thick as the previous generation and where did the laminated screen go? Is that no longer needed or cost cutting? Yes, it's cost cutting. They just made a 9.7" tablet available for just over $300, right in the iPad Mini's price segment. Honestly, Apple is probably feeling some pressure from the Android market - lots of vendors have "good enough" tablets available in this price segment (Amazon, in particular) and I've been seeing the app selection slowly getting better over the past couple years. By putting the iPad with a full-size retina display just $55 above the 32GB Fire HD 10 they can likely get a decent chunk of people looking for a cheaper "big" tablet to justify the cost difference and go with the Apple device. > Did notice the Mini is a 128g device where the larger iPad is a 32g. The iPad market is just to fragmented. Either Apple wants to kill the Mini with this change or make it a premium-ish product where you pay more to get the smaller form factor. Either way, it's likely to be less popular now that there's a 9.7" device right in its price point so simplifying the device down to one SKU makes supply chain management a lot cleaner.

snowwrestler 10y ago

The only really new thing is the MSRP [1]. Apple clearly believes they've left a price umbrella under the current iPads that is hurting them. [1] Although older iPad models have been available for this price or lower from places like Apple Refurb or Groupon for years now.