If you find it hard to sell AI based solutions, just call it automation rather than AI. It is a term that people react to differently. It's like the term "tech

If you find it hard to sell AI based solutions, just call it automation rather than AI. It is a term that people react to differently. It's like the term "technology". Spoons, chairs, bricks are technology. The modern usage of the word technology is what people used to call "high technology".