3 ms·
I'm not an advertiser and I understand your point - but I think it can be the same amount of work pushing the ad in a black hole of ad impressions - not knowing
by alc90 10y ago
I'm not an advertiser and I understand your point - but I think it can be the same amount of work pushing the ad in a black hole of ad impressions - not knowing where your add is being displayed - just some numbers - then trying to guess - because it's a great amount of guessing involved - what should you do to increase the relevance of your ad.
Vetting the apps you want to advertise can also mean time spent - but knowing what are the apps where you are displaying your apps and even who are the type of users being the ad - I for one feel this is a more powerful approach.
But yet again - I'm not a big advertiser spending huge money on it.
- CJefferson 10y agoThe problem, if it is a big advert spend, it could be hundred of apps. Am i going to vet "bubble pop", "bubble pop 2", "puzzle bubble", and 200 other games, or just say i want my ad to be shown in puzzle games?
- alc90 10y agoI think you could also have this possibility - choose an app category and get the ad spots required. And still - you could have more control and info regarding your app than just "you had x number of impressions in the last y days".
- jimmywanger 10y agoI think that the large ad networks do have settings that give you that information, it's just not intuitive. Regardless, I think you're not really solving a problem. You're giving more information that involves more labor. It seems like you're describing more of a labor/service company rather than a tech company, which is fine. But the more information and control you're giving the customer, the more labor/time you're expecting out of them.