3 ms·
what means "lots of silver bullets" in this context?
by erikb 10y ago
what means "lots of silver bullets" in this context?
- eikenberry 10y agoFor general background if you haven't heard the term. https://en.wikipedia.org/wiki/No_Silver_Bullet https://en.wikipedia.org/wiki/No_Silver_Bullet More specifically they'd buy into the idea that everything would be better if they just did/bought/adopted X. And they did this a lot with everything; technology, processes, organization principles, etc. During my short time there they adopted scrum, then extreme programming, then back to scrum, they switched their development from monoliths to extreme micro-services (one verb/service), they reorganized the teams 3 different times based on different principes... this continued ad nauseam.
- billsmithaustin 10y agoI'm not sure IT is their core competence.
- rch 10y agoNope. That'd be marketing.
- ravitation 10y agoI know this is a day old, but... I'm not sure that's true. Strong marketing for sure, but I think they're more akin to Apple in this regard. Where (to use Steve Jobs' comparison) Pepsi's core competency is marketing (they rarely put out "new" products, so revenue is driven almost entirely by marketing), Nike's core competency is probably more apparel (specifically athletic) design - since, essentially, every new thing they release is a new product, and they release a lot of new things.
- rch 10y agoOne first-hand anecdote: the women's track team at a university was given a generous sponsorship and all they had to do was wear free high-end Nike shoes. Unfortunately, the shoes caused physical discomfort for almost everyone, so the team collectively decided to only wear them in competition. My impression is that Nike apparel is designed to support the brand, not the athlete.
- ravitation 10y agoWould love to read more about this anecdote. Either way, I'm not sure that it points to marketing as a core competence over apparel design (though it may point the focus of the design away from the athlete).
- deleted 10y ago[deleted]