4 ms·
It very much depends on the market. Someone pirating a $40 table plan program is almost certainly pathological, granted. A lot of other software is totally unaf
by jdietrich 10y ago
It very much depends on the market. Someone pirating a $40 table plan program is almost certainly pathological, granted. A lot of other software is totally unaffordable for keen amateurs or people in developing countries.
In my field (music technology), most software ranges from hundreds to thousands of dollars. A serious composer might have $30,000 worth of software licenses. Cut-down licenses are usually available, but they're often too barebones to be useful; paying for software that's worse than the pirated version is difficult to stomach if you're on a tight budget.
I fully understand why a 19-year-old EDM producer might choose to torrent Ableton Suite and Komplete Ultimate, rather than trying to find $2,000 for full licenses or paying $300 for a tiny fraction of the full functionality. Even the cut-down licenses seem absurdly expensive if your price anchor for software is $0.99.
It's a really difficult problem and I'm not sure what the solution is. I suspect that there's now a tragedy of the commons problem - piracy is so rampant that the costs are being priced into software, which just makes it less affordable. The minority who do pay for their software are subsidising the majority who don't. Heavy-duty DRM solutions like iLok[0] have barely made a dent on the problem and created a huge amount of annoyance for legitimate customers.
The bigger players are deeply integrating their software with proprietary hardware[1][2][3], which seems to be a promising approach.
[0]https://www.ilok.com/ https://www.ilok.com/
[1]https://www.native-instruments.com/en/products/maschine/production-systems/maschine/ https://www.native-instruments.com/en/products/maschine/prod...
[2]https://www.ableton.com/en/push/ https://www.ableton.com/en/push/
[3]http://www.uaudio.com/uad-accelerators.html http://www.uaudio.com/uad-accelerators.html
- pdonis 10y agoI don't think the makers of software costing hundreds or thousands of dollars per unit are the target audience of the article. > Even the cut-down licenses seem absurdly expensive if your price anchor for software is $0.99. If your price anchor for software is $0.99, you're not going to be able to afford any software that's worth more than $0.99. The music software you refer to is certainly worth more than that. I agree that it shouldn't have to cost $30,000 for a serious composer to have the tools they need; but I don't think it should cost $0.99 either. There is a lot of value in that software. > It's a really difficult problem I think a big part of the problem is that much software, like the music software you refer to, has a very small market. Yes, "very small" is a relative term, but what I'm comparing it to is, for example, the market for Microsoft Office. The main buyers in that market are large corporations and organizations, that buy thousands, tens of thousands, or even hundreds of thousands of copies every few years. That's why Microsoft can afford to give heavy discounts to many other buyers, like students: those buyers are just a trickle anyway compared to their main revenue stream, and giving the discounts is probably a net win anyway once you factor in PR and lock-in (after all, the large corporations buying Office know that everybody learns how to use it in school). There is no counterpart to those huge corporate buyers in markets like the one for music software. So the makers of software that sells in those markets simply can't afford to offer the kinds of pricing tiers that Microsoft can; they would go out of business.