4 ms·
Think about the jobs you've quit because the culture / environment made it impossible for you to get the right things done. Even really good employees need an
by apinstein 10y ago
Think about the jobs you've quit because the culture / environment made it impossible for you to get the right things done.
Even really good employees need an aligned sense of mission.
Of all the other early CEO's I've talked to (and it's a lot), none of them have ever told me "I just hire awesome people and never talk to them about what we're trying to do but it works out great because they are awesome people." Nor has anyone ever conveyed that these types of communication exercises are micromanagy. Aligning mission and understanding how your outputs are other people's inputs seems to me to be the exact opposite of micromanagement.
- kristianc 10y agoAll of the things he suggests are incredibly obvious though. Most marketing people I know (and I know a lot) would consider the idea that their job was to 'set up trade booths' or 'send out a Press Release and wait for things to happen' as a thinly veiled insult. Of course the purpose of trade shows is to gather and qualify leads- otherwise you're simply spraying money up the wall. Likewise, if a marketing organization doesn't have basic targets or marketing/sales alignment in place, then it's not because of the lack of management, it's because the marketing/sales people are incompetent. And if I think of the negative cultures I've worked in - the one thing they have in common is a 'leader figure' at the top who spends his time abasing the team and generally getting in the way of things that, left alone, the team would organize to do anyway. The job of a leader is to hire good people and get out of their way.