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>But it's nowhere near the level of support artists have had for the last hundred years. I was thinking about this in the context of the John Wanamaker quote -
by edmccard 10y ago
>But it's nowhere near the level of support artists have had for the last hundred years.
I was thinking about this in the context of the John Wanamaker quote -- "Half the money I spend on advertising is wasted; the trouble is I don't know which half".
If online advertising becomes perfectly efficient, that might lead to a 50% (or more) reduction in the amount of funding available for ad-supported content.
- Eridrus 10y agoI disagree. This would increase the value of the useful impressions and increase the demand for advertising from niche players who can now effectively target their market.
- timthelion 10y agoTotally agree with you. Right now, half the time and money that I invest in repairing the 100 year old house I'm living in is wasted due to poor quality workers. If the workers were higher quality, I'd probably spend more money not less (especially calculating in the fact that getting the reconstruction done faster could mean more rental income thus more money to spend). The same is with advertising.