NN was never codified but it has always been the agreed upon practice. Except for a few exceptional breaches (like the netflix/comcast deal https://www.nytimes.

NN was never codified but it has always been the agreed upon practice. Except for a few exceptional breaches (like the netflix/comcast deal https://www.nytimes.com/2014/02/24/business/media/comcast-and-netflix-reach-a-streaming-agreement.html?_r=0 https://www.nytimes.com/2014/02/24/business/media/comcast-an...) it's just what carriers have always done. It's only now that they're getting greedy that they demand to be paid to deliver content to their customers.