> it's outside their sphere of control It is absolutely within their sphere of control. They can not show photos or names until the deal is done. Why does a

> it's outside their sphere of control It is absolutely within their sphere of control. They can not show photos or names until the deal is done. Why does a renter need to see the face and name of the person renting? As the market maker it is up to AirBnB to verify legitimacy of buyers and sellers. Photos and names add little to the transaction itself and are clearly reducing the buy side with no gain on sell side.