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There are plenty of companies who have scaled their revenue beyond this point without an enterprise salesforce - Trello's acquirer is one of them Its not a har
by nikcub 10y ago
There are plenty of companies who have scaled their revenue beyond this point without an enterprise salesforce - Trello's acquirer is one of them
Its not a hard rule that to reach beyond $x you need to become an enterprise
- beat 10y agoAtlassian didn't become a billion dollar company without an enterprise sales force. They just built one. Being acquired is definitely a shorter path.
- user5994461 10y agoGoogle had no enterprise sales for a decade. They did fine.
- beat 10y agoCompletely different business model. Atlassian and Trello are much more similar. Google was selling ads, not software.
- user5994461 10y agoTrello and Google are SaaS, they sell a service, not software. They made it so that one could register easily and use the service quickly, without special training or any setup. That's how you grab tons of free users. Atlassian is mostly shrink-wrap entreprisey software. They software with expensive licenses that also require extensive installation and maintenance by the client. They need a sale force.
- bosie 10y ago> They software with expensive licenses that also require extensive installation and maintenance by the client. They also host the software. Do you know if the majority of their revenue comes from the self-hosted customers?
- beat 10y agoThat "no training or setup, tons of free users" model? You can't sell into the enterprise like that. And Trello can be very useful in the enterprise - into an environment that doesn't really think twice about paying $1000/year/user. Enterprise is a far more lucrative market than freemium. And if you need to keep doubling your revenue on a regular basis, that's how you get it. Don't let the SaaS thing fool you about sales. Salesforce is SaaS too, but they're a lot more like Atlassian than Google, business-wise.