I think the more significant halo sales are coming from consumers, not developers. How much would Apple really lose by opening up another iPhone developer platf

I think the more significant halo sales are coming from consumers, not developers. How much would Apple really lose by opening up another iPhone developer platform? I use VS at work all day and a Mac at home. Even though I can (and do) run Windows/VS on my Mac, I wouldn't switch away from Xcode (admittedly, I just dabble in Mac development). I don't making VS an iPhone development platform would lead to a significant loss of Mac sales or a downturn in OS X app development, I think it would just encourage Windows developers to create iPhone apps. It's also possible that Objective-C and the Cocoa framework could win over some developers and give them cause to try their hand at OS X development on a Mac. I guess I just don't see the downside to providing a supported development environment on an alternate platform. At the end of the day, the more quality apps Apple gets on the iPhone, the better it is for them. Better apps = more phone/iPad sales = more halo sales. I do have to agree with you on your 0 for 3 call, but what do I know. It'd definitely be exciting.