Nope, the target is the customer (consumer & enterprise), and then you build the features required by that customer. You don't build a video calling tool and t

Nope, the target is the customer (consumer & enterprise), and then you build the features required by that customer. You don't build a video calling tool and then look for a potential segment to sell it to, you define/find a segment and then build the product with the features required to target that segment.