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I encourage my clients (mostly small businesses) to embrace the CEO tag, but to view it as a function or role, not a title. In other words, you might be CEO 20
by JacobAldridge 16y ago
I encourage my clients (mostly small businesses) to embrace the CEO tag, but to view it as a function or role, not a title.
In other words, you might be CEO 20% of your time / one day a week. Another 20% of your time might be Sales Manager or Code Monkey. All are necessary roles, none is more essential than the rest.
FWIW, we then define the CEO role as having three tasks: Managing the company's vision, Managing the company's energy, and Coaching the team to up their capability. This encourages small business owners to think and act strategically, even if only with part of their time.
- jacquesm 16y agoThat makes good sense. Do you view the role of CEO as tied to a specific individual?
- JacobAldridge 16y agoYes, but largely because the responsibilities are few. Many common CEO responsibilities (particularly reviewing financials and signing off strategy) may be done by other directors / partners etc. Where relevant, we also encourage clients to consider rotating CEOs. It's something we've done in our coaching company (which is large enough to have a full time CEO), and it means the role of CEO isn't the pinnacle, subject to office politics and power trips, and that post-CEO our coaches find other ways to contribute within the company (including going back to business coaching operationally).