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Interesting how Apple actually charges you more to fix a cracked screen if you have more memory.
by stretchwithme 16y ago
Interesting how Apple actually charges you more to fix a cracked screen if you have more memory.
- derefr 16y agoReplacing the screen is easy, but potentially risky; paying Apple to do it is purely a matter of liability. Higher MSRP = greater liability if they screw up and need to send you a replacement.
- jayliew 16y agoit's a classic business move: you don't price based on your cost, you price based on what the market will pay. Since the iPhones with more memory costs more, it follows that the people who buy it have more and are willing to pay more (they picked the more expensive iPhone after all) - and so you charge more. n.b. I'm not saying I agree with everything AAPL does.