It seems the situation around online grocery ordering and taxis is particularly bad in the US, this might explain the excitement for these companies. I remember

It seems the situation around online grocery ordering and taxis is particularly bad in the US, this might explain the excitement for these companies. I remember ordering groceries online in Brazil (of all places!!) as early as 2006 from a major chain and things just worked (and continue to work). EDIT: relying on anecdata from HN comments, I have never tried online grocery shopping in the US.