It has multiple power settings, rather than just heat-to-boil until the water has steamed off and the temperature jumps like in a rice cooker (which, admittedly

It has multiple power settings, rather than just heat-to-boil until the water has steamed off and the temperature jumps like in a rice cooker (which, admittedly, is a simple enough profile to be useful when cooking a lot more than rice - I lived on my rice cooker through college). These power settings can be controlled electronically by a timer. And, regardless of what it looks like, it can be set up as a pressure cooker. This makes it an all-in-one rice cooker, pressure cooker, and crock pot/slow cooker.