From the original press release [0]: > “As a global integrator of container logistics with the ambition to digitize global trade, we are excited about this coo

From the original press release [0]: > “As a global integrator of container logistics with the ambition to digitize global trade, we are excited about this cooperation and its potential to bring substantial efficiency and productivity gains to global supply chains, while decreasing fraud and increasing security,” said Ibrahim Gokcen, chief digital officer, Maersk. > This promotes sustainable transport by integrating shipping processes and partners, and establishing evaluation frameworks through increased transparency and trusted access. Seems like the benefits are a) transparency, and b) distributed. This is Maersk leading the effort, but it seems the plan is to get the entire chain onto the same system, which basically requires decentralisation. Edit: The New York Times article [1] lays out more details in their reporting too. [0]: http://www-03.ibm.com/press/us/en/pressrelease/51712.wss http://www-03.ibm.com/press/us/en/pressrelease/51712.wss [1]: https://www.nytimes.com/2017/03/04/business/dealbook/blockchain-ibm-bitcoin.html https://www.nytimes.com/2017/03/04/business/dealbook/blockch...