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That was their strategy though- if they tried to introduce it as an alternative to iOS and Android, it was guaranteed DOA. They felt they could get it off the g
by mwfunk 10y ago
That was their strategy though- if they tried to introduce it as an alternative to iOS and Android, it was guaranteed DOA. They felt they could get it off the ground by introducing it as an alternative in poorer countries first. It might not have been a strategy that worked out in the end, but those were intentional choices, not choices made from ignorance or stupidity. Even though it didn't work out, it was probably much more likely to succeed than if they had gone the 'take on iOS and Android on the high end' strategy first. That would have been akin to the Chromebook Pixel- possibly an impressive product, possibly a product beloved by a very small group of people, but ultimately not something that a meaningfully-sized market existed for.
- Drdrdrq 10y agoIt would have a much higher chance of success if they didn't strip out Android layer completely but instead combined web apps with Android app on (opensource) Android core. It is very difficult to get initial traction - even Amazon mostly failed, and they build on Android.