If you look at what they've produced (that particular division) so far are pretty much copies of successful stories out there. And they knew they will be in the

If you look at what they've produced (that particular division) so far are pretty much copies of successful stories out there. And they knew they will be in the deep red for a while once these copied-products are out. This story will be like this for a while and I'm not sure that's a good way to run a business financially or mentally (for the employee). Yes, they are finally profitable (after almost 9 years?). But sometime you'd have to check the casualty as well. In this case, it looks like the Microsoft brand is the foremost casualty.