It took me quite a while to figure out that this was a service for renters, not a property management service for absentee landlords. The home page text reinfor

It took me quite a while to figure out that this was a service for renters, not a property management service for absentee landlords. The home page text reinforces this because at first glance "Rent your Home through Tenence" reads more like "Rent [out] your home [to other people] through Tenence" than "Rent your [new] home [from any landlord] through Tenence" You can read a lot of the following pages through that same lens without any red flags (just what seems like awkward phrasing in a few spots, like "You become a member. And we then do everything on our books (as a company) to rent out the place you want."). It wasn't until I got all the way to the "Membership Benefits" page that everything became clear, At that point, I had to go back and reread everything from a renter's perspective to figure out what the business even was. I gave this a hell of a lot more focused attention because it was presented on HN. If I'd stumbled on this page some other way, I would have written it off in 10 seconds. "I don't own a home. I'm not the target audience here."