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First off, I empathize her horrendous experiences of being harassed at Uber and applaud her courage to speak out. Susan runs a book club [1][2] and is a publis

by devy 10y ago

First off, I empathize her horrendous experiences of being harassed at Uber and applaud her courage to speak out. Susan runs a book club [1][2] and is a published author[3]. Her quick fame rising from the recent press and a 24k+ follower and the amount of product placements on her tweet feed has reminded that old saying: All Press is Good Press. [1]: https://twitter.com/susansbookclub https://twitter.com/susansbookclub [2]: http://www.susansbookclub.com/ http://www.susansbookclub.com/ [3]: https://www.amazon.com/Susan-Fowler/e/B01L8LPRWK https://www.amazon.com/Susan-Fowler/e/B01L8LPRWK

jmduke 10y ago
It seems unwise to trot out "all press is good press" given the onslaught of bad (and objectively damaging) press that has gone Uber's way in the past week, which is to say nothing of the rest of your comment.
- hikewitme 10y ago
  Somehow, even at scale, "all press is good press" still rings true for Uber, as "bad press" has a way of reaching an unaware, untapped market for them. Uber would regularly experience their largest spurts of user growth during times of "bad press". Taxi protest in the UK? Record numbers across the board in Europe that week. Driver accidentally kill a child? Millions download the app to see what that's all about. Best yet is when a metro's city council poo-poo's Uber's model or regulations, you'll see record growth in that city based off of local news, and now Uber has a localized movement of riders they can lobby to campaign for Uber against the city council. There's a playbook for that. The number of deletes rarely surpassed the number of signups during any given "PR crisis" or #delete campaign. Fowler wasn't the first time, and it won't be the last.
rajathagasthya 10y ago
> the amount of product placements on her tweet feed Not on her twitter feed. It's on the feed of her product susansbookclub, which is where it should be. What's wrong with that?
raarts 10y ago
Your insinuation makes no sense at all. Possible legal costs for defending herself against Uber would greatly outweigh any increased profit
danso 10y ago
On what planet do you live on in which fame for running a book club and/or being an author of niche engineering books has profit potential that outweighs the costs of lawsuits and character assassination?

by devy 10y ago

jmduke 10y ago

It seems unwise to trot out "all press is good press" given the onslaught of bad (and objectively damaging) press that has gone Uber's way in the past week, which is to say nothing of the rest of your comment.

hikewitme 10y ago
Somehow, even at scale, "all press is good press" still rings true for Uber, as "bad press" has a way of reaching an unaware, untapped market for them. Uber would regularly experience their largest spurts of user growth during times of "bad press". Taxi protest in the UK? Record numbers across the board in Europe that week. Driver accidentally kill a child? Millions download the app to see what that's all about. Best yet is when a metro's city council poo-poo's Uber's model or regulations, you'll see record growth in that city based off of local news, and now Uber has a localized movement of riders they can lobby to campaign for Uber against the city council. There's a playbook for that. The number of deletes rarely surpassed the number of signups during any given "PR crisis" or #delete campaign. Fowler wasn't the first time, and it won't be the last.

rajathagasthya 10y ago

> the amount of product placements on her tweet feed Not on her twitter feed. It's on the feed of her product susansbookclub, which is where it should be. What's wrong with that?

raarts 10y ago

Your insinuation makes no sense at all. Possible legal costs for defending herself against Uber would greatly outweigh any increased profit

danso 10y ago

On what planet do you live on in which fame for running a book club and/or being an author of niche engineering books has profit potential that outweighs the costs of lawsuits and character assassination?