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I'm not sure Snapchat would have egg on its face in the scenario you propose. Maybe there shouldn't be ad space in these types of campaigns, but if they have d
by subpixel 10y ago
I'm not sure Snapchat would have egg on its face in the scenario you propose.
Maybe there shouldn't be ad space in these types of campaigns, but if they have do have ad slots, anyone can buy them, and I can totally see the NRA doing that.
- jlarocco 10y ago"anyone can buy them" That doesn't make any sense. The only reason "anyone" can buy the ads is that Snapchat is letting them.
- DannyBee 10y agoNot letting certain people buy them would likely result in some interesting run ins with regulators.
- mynameisvlad 10y agoThere's regulations for selling ads in the US? This is news to me.
- kbenson 10y agoI'm almost positive there are regulations of some sort for ads on over-the-air (broadcast) networks (ABC, CBS, NBC, Fox, The CW), as their are specific rules applies for their use of public frequencies. I have no idea exactly how that applies to advertising for broadcast networks. I doubt it affects Snapchat in any way.
- HillRat 10y agoOnly in regards to political candidates, who must be given reasonable commercial access; otherwise, nets are free to refuse to sell ad space to other entities, including political groups (e.g., CBS v DNC).
- DannyBee 10y agoTry being a huge platform and performing viewpoint discrimination against popular viewpoints, and see what happens :)
- mynameisvlad 10y agoLegally? Absolutely nothing. Hence why I question your regulations.
- jlarocco 10y agoI think that's probably bullshit. Snapchat can restrict the ads they show as much as they want, as long as they're not discriminating against any protected classes of people. They have a whole page covering the limitations and what types of things aren't allowed: https://www.snap.com/en-US/ad-policies/ https://www.snap.com/en-US/ad-policies/
- lawless123 10y agoAre dudes open carry dudes in camo gear not a protected class? :-)