I believe Twitter's key problem is that they do not take enough product, monetization, and growth risks, either because they are too afraid to, or their org can

I believe Twitter's key problem is that they do not take enough product, monetization, and growth risks, either because they are too afraid to, or their org can't execute quickly enough. 1. Pay as much cash as you need to (even if it means laying off a few people) and hire one or two of FB's monetization and growth leaders, preferably away from a team like Instagram. Give them the freedom and resources to grow the team they want. 2. Based on what Twitter has done with the product over the past few years (i.e. not a lot), the product management team is too risk-averse. I would fire them and acquire a few startups to build a more aggressive PM team that knows when to listen to users/metrics and when to ignore them. 3. Partnerships team seems to be great. I would incentivize them to stay. 4. Twitter should invest in experienced engineering management to refocus the team. They have open-sourced four (four!) separate message brokers, and I heard that they had five internally recommended JS frameworks at one point. They should standardize on one boring stack for all new development and move all new development to the cloud.