Given the appallingly low quality of most baked goods in the USA, I think there is a lot of headroom for growth in fresh bakery stores. Done well, it's got eve

Given the appallingly low quality of most baked goods in the USA, I think there is a lot of headroom for growth in fresh bakery stores. Done well, it's got every chance of becoming the next 'starbucks'. Who would have said 20 years ago that premium priced coffee would be a growth industry? In European countries, even the smallest two-horse town supports a local bakery, and most small french towns will have several. It's part of the lifestyle to buy bread fresh each day and eating processed factory produced bread is just not done. Anyone who has eaten a fresh baguette from a french bakery will know what I'm talking about. You could say the same about coffee in the USA today - who will pass up a freshly brewed cup over some processed instant coffee, even though the price is 20 times higher for that latte? The cupcake craze might be the first leg in a takeup of small bakeries offering freshly baked goods which become woven into people's daily lives.