Yes, I'm familiar with the long tail ;) The problem is that Twitter has proven that it's incredibly hard to monetize this kind of content at a level that the p

Yes, I'm familiar with the long tail ;) The problem is that Twitter has proven that it's incredibly hard to monetize this kind of content at a level that the public markets demand. The reality is Twitter has failed as a business more than anything and this is about repositioning Twitter as a business that can be monetized.