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Blissful Ignorance: Less information makes for happier users
- deltapoint 19y agoI would say simplicity makes users happy and it is hard to be simple and have lots of information. If a product says "healthy", that is simple. If a product says "10% lower carbs and calories" it is no longer as simple and therefore people no longer care as much.
- karzeem 19y agoBarry Schwartz has a great book on this subject called The Paradox of Choice.