If you've ever worked within a company and also done cold sales for a startup you would have discovered this inertia is commonplace whether you're making sugges

If you've ever worked within a company and also done cold sales for a startup you would have discovered this inertia is commonplace whether you're making suggestions inside or from outside. I've spent time researching people as prospects in key posts where they are basically responsible for looking at better ways of doing things, contacted them only to have them either not reply or say 'not interested' without seeing what I'm even talking about. There are innovators around, just not the majority.