3 ms·
Retailers don't have much of an incentive to accurately portray color in online catalogs. It's one thing to shill out lots of money for high-color-accuracy moni
by solatic 10y ago
Retailers don't have much of an incentive to accurately portray color in online catalogs. It's one thing to shill out lots of money for high-color-accuracy monitors, automatic color/light calibrators, and high-color-accuracy printers - for print materials, since the color printed is what the customer will actually see (excepting people with color blindness...).
But for online catalogs, the retailer doesn't control the color accuracy of the customer's computer or phone screen, so most of the time, the customer won't see the accurate colors anyway. So why bother?